Why you shouldn’t build your entire business on rented space – aka social media platforms Did you know that you don’t own your social media accounts? This week my Pinterest account was closed down! Years of work – followers, likes, images, shares – all gone in a moment. Pinterest is a search engine not just […]
You’ve probably heard of ‘passive income’ a lot but do you understand what it really means? Passive income is any money earned in a way that doesn’t require very much effort. That’s why we say you can earn ‘even when you’re asleep’. It’s money that just keeps coming in as opposed to exchanging your time […]
Prospecting for Results Whether it’s for network marketing or marketing your business, prospecting for results is important. People like to be treated as a ‘human’ rather than a ‘sale’. Most will do business with someone they know, like and trust. So even though most of your marketing may not be ‘face to face’, it’s possible […]
‘Selling to everyone with a heartbeat means you don’t have your finger on the pulse of your ideal customer.’ Paul Reilly Ideal Customer or Avatar There’s a reason that you need to know who your ideal customer or avatar is. Most of us have made the mistake of wanting to market to ‘everyone’, particularly when […]
Do You Create Content that Adds Value? Do you create content that adds value to your audience or are you just producing content because you think you should be? Content that adds value doesn’t necessarily have to be mind-blowing, original content all the time. There are four main ways you can add value through your […]
Increase cashflow in your online business Knowing how to increase cashflow in your business at any time should be a priority. To generate predictable income online, you need the following 5 components: A lead magnet To build a list Sales automation Relationship building through automation and last but not least, cashflow optimisation In today’s Marketing […]
Expectations around leads – an important conversation we need to have Today we’re discussing expectations around your leads and ongoing sales. All businesses should be generating leads and building a list but many of you still are under the misconception that you get a lead, email them once and a sale should be automatic! This […]
‘A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.’ Seth Godin A brand strategy is so much more than a great logo. Put simply, it’s your customer’s perception of your business. A great brand is one of […]
Multiple income streams online Listen while Judith Shuttleworth chats in Marketing Conversations about why it’s so important in this economic uncertainty to generate multiple income streams online. Relying on your job or one income stream in your business can be fatal at any time, let alone when we have extraordinary events hit us like we […]
Success strategies for your online business Listen while Judith Shuttleworth chats in Marketing Conversations about tips for success strategies for your online business. This is important to generate income. It’s very easy to get sidetracked on the Internet when you’re running an online business. If you spend your time watching cat videos on YouTube or […]
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